POPIA & Data Protection Notice

Privacy Policy

Last updated: October 12, 2026 • Compliant with the South African Protection of Personal Information Act (POPIA)

Company Ownership & Operating Entity

This storefront and digital platform at www.freshfresh.co.za is wholly owned and operated by Dates Market Pty LTD, a registered company in the Republic of South Africa.

1. Commitment to Privacy & Legal Framework

At Fresh Fresh, operated by Dates Market Pty LTD (referred to herein as “we”, “us”, or “our”), we respect your right to privacy and are committed to safeguarding personal information collected through our online storefront at www.freshfresh.co.za.

We comply fully with the South African Protection of Personal Information Act, Act No. 4 of 2013 (“POPIA”) and the Promotion of Access to Information Act, Act No. 2 of 2000 (“PAIA”). This Privacy Policy details how we collect, store, utilize, and protect your personal data when you interact with our website or order harvest products online.

2. Information We Collect

We only gather personal data necessary for facilitating order processing, doorstep courier delivery across South Africa, customer support, and invoicing. This includes:

  • Contact Information: Full name, telephone/mobile number, and email address (used for order confirmations, delivery tracking SMS/emails, and customer desk correspondence).
  • Delivery & Logistics Details: Street address, suburb, town/city, postal code, and province within South Africa to enable door-to-door courier dispatch.
  • Commercial / Trade Data: Business name, trading address, and VAT registration number where applicable for wholesale carton inquiries and B2B invoices.
  • Device & Usage Information: Anonymized browsing data, IP address, and cookie identifiers utilized to maintain session integrity, shopping cart states, and security.

3. Payment Gateway & Card Security (Yoco 3D-Secure)

All card transactions and Instant EFT payments conducted on www.freshfresh.co.za are securely processed by Yoco Technologies (Pty) Ltd, a licensed South African payment service provider operating with Level 1 PCI-DSS compliance.

Zero Card Data Storage

Neither Fresh Fresh nor Dates Market Pty LTD ever receives, stores, or has access to your full credit or debit card numbers, CVC codes, or banking PINs. All payment transactions are encrypted with 256-bit SSL encryption and verified via 3D-Secure 2.0.

4. Courier Partners & Third-Party Logistics

To deliver your fresh Medjool dates, dried fruit, raw nuts, and botanicals directly to your door across all nine South African provinces (Western Cape, Gauteng, KwaZulu-Natal, Eastern Cape, Free State, Limpopo, Mpumalanga, North West, and Northern Cape), we share strictly necessary delivery information (recipient name, address, and mobile number) with vetted courier partners (such as The Courier Guy).

Our logistics partners are legally obligated to handle your personal information confidentially and solely for the purpose of completing courier delivery.

5. Cookies and Local Storage

Our website uses browser cookies and local storage tokens to deliver a frictionless shopping experience. Specifically, these enable:

  • Preserving items in your shopping cart across page navigation.
  • Applying verified promotional codes (such as FRESH10 or FRESHSHIP).
  • Ensuring smooth website speed and cache delivery.

You can set your browser to refuse cookies; however, key storefront functionalities (such as adding items to cart and checkout) require these essential cookies to function.

6. Your Rights Under South African Law (POPIA)

Under POPIA, you possess clear rights regarding your personal information, including:

  • Right to Access: You may request confirmation of what personal information Dates Market Pty LTD holds about you.
  • Right to Rectification: You may request correction or updating of any inaccurate, misleading, or outdated personal data.
  • Right to Deletion: You may request the deletion or destruction of your personal data, subject to statutory tax and bookkeeping retention periods mandated by SARS (South African Revenue Service).
  • Right to Object: You may object at any time to receiving direct marketing communications.

7. Information Officer & Contact Details

If you have any questions, inquiries, or requests regarding this Privacy Policy or how your personal information is processed by Dates Market Pty LTD, please contact our team:

Operating Company: Dates Market Pty LTD

Corporate Website: www.datesmarket.co.za

Storefront: www.freshfresh.co.za

Customer & Privacy Email: wholesale@freshfresh.co.za

Jurisdiction: Republic of South Africa